bueno

ciao, bella!

Lede

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ogonna ononye

Brand identity
print collateral
Social Media
art direction
photography styling

ogonna ononye

contact

Lede is a queer-owned lifestyle brand curated to match your level of chaos. Why bury the lede when you're the main subject? Embrace the mess: dress to impress.

Classic, editorial styling in the typography layouts and photography act as a base for the scribbled elements and an electric color palette to exemplify the idea of breaking structure to embrace colorful, unscripted moments in life. 

(click play to "lede" the way)